"SEGAAAA!" -SEGA's classic jingle.

SEGA is a Japanese video game and publishing company that produces multi-million-selling game franchises including Sonic the Hedgehog, Persona, and Yakuza, and is the world's most prolific arcade game producer. As a company, Sega is retrospectively remembered for its time supporting its own video game consoles, its creativity, and its innovations. In more recent years, it has been criticized for misguided business decisions and lack of creativity.

These characters originated from old and new SEGA video games.

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